GOOGLE ANALYTICS SITE KIT MONTHLY REPORTS
Each monthly report includes a short analysis for that month’s web stats. Click the “GET THE REPORT” to see a full pdf copy.
JULY 2024 REPORT
In 2024, the website experienced a significant drop in overall usage compared to the same period in 2023. Despite this decrease in visitor numbers, the average time spent on the site increased. This suggests that while fewer users are visiting, those who do engage are spending more time exploring our content. It is essential to analyze the reasons behind the reduced traffic and leverage the increased engagement to enhance user retention and attract more visitors.
JUNE 2024 REPORT
The June 2024 Google Analytics report shows a significant drop in website traffic and engagement metrics, highlighting reduced interest and interaction among retirees. It is imperative that we strategize and implement updates to bolster engagement and reconnect with our audience effectively.
MAY 2024 REPORT
The May 2024 Google Analytics report for the NCRO showcased a significant uptick in website traffic and engagement metrics, demonstrating a rise in interest and engagement from retirees. This surge highlights the organization's achievements in catering to the requirements of Chrysler retirees and fostering a vibrant online community.
APRIL 2024 REPORT
The April 2024 Google Analytics report for the National Chrysler Retirement Organization revealed a mixed bag of website metrics, with some decreases noted, but overall, it was a standout month. The Aging Webinars continue to draw strong attendance, and the online ticketing option is proving to be a success.
MARCH 2024 REPORT
The March 2024 Google Analytics report for the National Chrysler Retirement Organization brought uplifting news with a substantial surge in website traffic and engagement metrics.
FEBRUARY 2024 REPORT
The February 2024 Google Analytics report for the National Chrysler Retirement Organization showcased a notable increase in website traffic and engagement metrics, indicating growing interest and active involvement among retirees.
JANUARY 2024 REPORT
The latest Google Analytics report for January 2024 reveals a steady rise in traffic to the new NCRO website compared to 2023. This website serves as a valuable resource for retirees seeking essential information.
Page View in Google Analytics:
A page view in Google Analytics refers to an instance of a user visiting and loading a particular page on your website. It is counted each time a page is loaded or reloaded in a browser, regardless of how the user arrived there. Page views are an important metric as they provide insights into user engagement and help track the popularity of specific pages. In Google Analytics, page views are used to measure traffic and understand user behavior, allowing website owners to optimize content and improve user experience.
In Google Analytics, “users” refers to the unique individuals who visit your website or app within a specified time period. A user is identified by a unique identifier, which is usually stored in a browser cookie, allowing Google Analytics to differentiate between new and returning users.
This metric helps you understand the overall reach and popularity of your site, as well as how many unique individuals are interacting with your content. Monitoring the number of users can provide insights into audience growth and help inform marketing strategies.
What New Users means in Google Analytics:
In Google Analytics, “New Users” refers to the unique visitors who visit a website for the first time within a specific date range. This metric counts individuals who have not previously interacted with the website on the same device and browser. If a visitor clears their cookies or uses a different device or browser, they may be counted as a new user again. Tracking new users helps website owners understand how effective their marketing efforts are in attracting fresh audiences and can offer insights into the growth of the site’s reach and audience base over time.
What Events means in Google Analytics:
In Google Analytics, “Events” are user interactions with content that can be tracked independently from a web page or screen load. Events allow you to capture and analyze specific actions on your website, such as clicks on buttons or links, video plays, form submissions, downloads, and other interactions that users have with your site. This helps you gain insights into user behavior and engagement, allowing you to understand which features and content are most effective. Events are composed of four main components: **Category, Action, Label,** and **Value**, which can be customized to capture detailed information about each interaction.
What Time on Site means in Google Analytics:
“Time on Site” in Google Analytics refers to the average duration a user spends on your website during a single session. It is calculated from the moment a user lands on your site to the last interaction before they leave. This metric provides insight into user engagement and content effectiveness, helping you understand how well your site retains visitor attention. A higher “Time on Site” can indicate that users find your content engaging and valuable, while a lower time might suggest the need for improvements in content quality or user experience.
